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RE: GOOD PRODUCT OR GOOD PROFIT?

Hey Straightarrow...I guess that is why Yamaha and Honda aren't making bows.

RE: GOOD PRODUCT OR GOOD PROFIT?

<BLOCKQUOTE id=quotequote:<hr height=1 noshade id=quote>
... but I do know how much of a markup some pro shops put on them. One could expect to pay anywhere from 15-30% less if they were able to buy a bow directly from the manufacturer instead of having to go through a dealer. Ofcourse, there is also regional pricing issues as well.<img src=icon_smile_wink.gif border=0 align=middle><hr height=1 noshade id=quote></BLOCKQUOTE id=quote>

But you can't (unless you have a dealer agreement) buy at this discount from the manufacturer since he would be undercutting his own dealer network and this just dosn't happen!
Some companies require dealers to have a specific terratory that they sell in and this is why that product dosn't appear in the catologues of the big mail-order houses. They can't sell outside their territory.

The discount shops sell on volume so if they move 10 pieces at a 5% mark-up they make more than moving 2 pieces at a 20% mark-up. Generally, the higher the profit point the better the deal from a mail-order house.

Greg

"Getting close to the game is the joy of Bowhunting for me, the harvest is a bonus."

Live 15 ft Python after eating a small Antelope!

Edited by - amosgreg on 09/06/2002 12:57:07

RE: GOOD PRODUCT OR GOOD PROFIT?

Greg,

Maybe you are misinterpreting my post. I stated "if you could buy directly from the manufacturer instead of having to deal with a pro shop...or even a mail order company...then the price would probably be 15%-30% less than what it is now."

I know of one particular bow model in particular that sells many places for $500.....but only costs pro shops around $350 from the manufacturer...<img src=icon_smile_wink.gif border=0 align=middle>

RE: GOOD PRODUCT OR GOOD PROFIT?

PA My point exactly!
The cost to the proshop is the discount price. That example is a "B" mark item in most retail situations.
If that same company sold the bows to the public at the same cost, How many pro shops would carry that brand?

Also most of those proshops don't get that item from a distributor but buy direct from the manufacturer.

PS Sorry I included my statement inside of the quote. I am going back and fix that.

Greg

"Getting close to the game is the joy of Bowhunting for me, the harvest is a bonus."

Live 15 ft Python after eating a small Antelope!

RE: GOOD PRODUCT OR GOOD PROFIT?

There must be a 100% markup between the manufacturers and us because I bought a bow that was $600 at my local shop for $300 on e-bay from an authorized dealer shop in another state. I felt bad about not supporting my local guys so I let them set it up fo another $300. This is American free enterprise and greed will force prices in line. I do hate to see Wal Mart go into small towns and wipe out all the little businesses but that's part of what makes it all work. If you get too greedy then the big boys will move in at lower margins and step on you like a bug. Also a difference between smart shoppers and those with more money than brains. Some people are willing to pay whatever to say they have the most expensive stuff. My $.02.

RE: GOOD PRODUCT OR GOOD PROFIT?

<BLOCKQUOTE id=quotequote:<hr height=1 noshade id=quote>One could expect to pay anywhere from 15-30% less if they were able to buy a bow directly from the manufacturer instead of having to go through a dealer. <hr height=1 noshade id=quote></BLOCKQUOTE id=quote>

That's very surprising. If there are shops willing to sells bows at a 15% markup, they must be using it as a loss leader, because most businesses can't pay the bills on that kind of markup.