Another vote for the RCBS Hand Priming Tool. I've primed probably 2000 rounds of ammo with mine so far without a hiccup. I've had it since I started handloading (it came with the very good and economical Rockchucker Supreme Master Kit), but just for s**ts and giggles I tried the press priming thing once, and decided that I'd never use it again. The hand priming tool is the way to go, IMO.

Mike