After reading reviews in a "bird watching" magazine at my doc's office which covered high performing, medium priced binos, about a year ago I bought a DCF SP 8x43 for a friend as a "Retirement" gift. He has been elated with the performance. So I borrowed them to see what the hoopla was all about ... and was so impressed that I bought my son-in-law the same bino for 2011 Christmas. If they will hold up over the years (jury still out on that), then I will have to say they are a heck of a value.