Around a $100 or so is reasonable. Depends how much people are willing to pay. Some areas people will pay the 150 some areas people will only pay 75 most of the time. By what others are getting Id say your good. Also depends on what you want to get out of it. If you enjoy doing it and like doing alot of them price lower and take in more. If you want less to do and make the same money price a bit higher. Also a thing to consider is build a client base and free advertising. Starting out lower around 75 (basically giving people a deal compaired to other taxis around you will get your product out there faster by people talknig about it to everyone they know and this and that. Then slowly raise your prices each year to match what you wanna make vs take in and acount for the growing client base. If you can do less for the same money thats always a plus..... I dont know TX regulations but in WI we need to have a state sellers permit and be a licensed taxi to recive anymore money than cost for our taxi work. WCL