The way I see it Ross made a great product with a loyal customer base. The company on the other hand failed for whatever reasons. They got snapped up likely for peanuts as they really didn't have much other than a name and debts likely. Larger companies routinely buy others its just business. GM owns Opel, Saab and Ford also owns Jaguar and other brands. The technology and manufacturing advantages will improve the Ross brand. Any time we get more assortment in choice for bows I consider it a good thing, in the end its a gun manufacturer going to the bank anyways
