It's funny, just by posting in the PETA forum or doing things that promote PETA or their cause you get points. With the points you can get PETA free PETA merchandise like shirts, bookbags, hats, concert tickets, etc.
I think I'm going to rack up a few points and get a T-shirt that PETA pays for that says, "PETA Rules" across the front. But then draw a line across Rules, and write with a marker "Sucks". That's a shirt I'd wear.
Check it out for yourself, at peta2.com