Customers of
a Texas-based chain of pizza parlors can now pay for their slices with pesos or dollars.
"Under the program "“ which is set to end in late February but may be extended "“ the chain's 59 stores will take peso bills only, not coins,"
The Dallas Morning News reports. "Using cards listing the conversion calculations, cashiers will enter the figure in U.S. dollars into the cash register and give the change in U.S. currency. "
A press release from Pizza Patrón says "The program will be supported by in-store graphics and displays that feature the flag of Mexico as well as the message "Bienvenido Paisano" (Welcome Countrymen)."
"You know what's really sad is we've received a number of e-mails at our website and I read some of those e-mails and many of them are just filled with hate and it's very sad ... I just didn't realize ther
e was that much hate out there," founder Antonio Swad tells
NPR.
"People are linking it to patriotism, people are linking taking pesos for a hot pizza to illegal immigration ... and it's really nothing of the sort. It's an opportunity to practice business in the most competitive way we know in a very competitive business," Swad says.
Back in October we told you about
the battle between paper and plastic, with one shop doing away with the cash register. Clerks won't accept cash.
Customers must pay with plastic.
Pesos for Pizza: Texas-based chain treats American, Mexican currencies the same
