Kraft Foods, the maker of "the world"s favorite foods," has found itself in the middle of a public relations nightmare after its corporate leadership decided to sponsor the Gay Games VII, which will take place in Chicago in July. The Gay Games is an Olympic-style series of events where homosexuals from around the world compete.
But the Gay Games are not just about athletic competition. Today I visited the American Family Association"s website that illustrates some of the after-hours activities that go on during the Gay Games. These photos can be seen at this AFA website: www.afa.net/activism/gaygamesproof.html
PLEASE BE WARNED " these photos contain partial nudity and lewd depictions. But I feel it is important that consumers who purchase Kraft products see what goes on at these Gay Games (billed as "athletic and cultural" events) in order to understand what types of activities Kraft Foods is actually sponsoring.
If one visits the Gay Games website, he will discover more than 70 sponsors of the event. These sponsors are almost exclusively homosexual companies, including PlanetOut.com, Q Television, Pink magazine, Girlfriends magazine, Boi magazine, ChicagoPride.com and a variety of others.
Kraft Foods, owners of Maxwell House coffee, Kool-Aid and Capri Sun drinks, Oscar Mayer meats, Jell-O snacks, Oreo cookies, Nabisco Foods, and many other well-known products, has placed its reputation on the line by choosing to sponsor the Gay Games.
In an interview with PlanetOut, Kevin G. Boyer, a spokesman for Gay Games VII, said that, despite the growing protest, Kraft is "behind us 100 percent."
That might change if enough people voice their concern and opposition to Kraft"s decision to sponsor the Gay Games.
Join the Nationwide Protest
A nationwide protest is presently erupting with scores of Americans calling and e-mailing Kraft, urging the company to withdraw its sponsorship of the Gay Games. Many individuals on my staff have already joined in the protest by sending e-mails to Kraft. They are waiting to see if the company will reply.
Critics of this protest say that it is motivated by "hate," but that"s far from true. That"s the typical whiny mantra of homosexual-rights activists when people raise objections to their activities.
"If you disagree with us, you are hate-mongers!" Give me a break.
The fact is that multiple millions of Americans who loyally purchase Kraft products have a right to express their opinion on the company"s decision to link itself with the Gay Games. These people have a right to say, "If Kraft insists on sponsoring the Gay Games, I will be compelled to seek alternative brands at the grocery store."
I am urging all readers to take a moment right now to write to Kraft Foods CEO Roger K. Deromedi to express your disappointment with Kraft Foods. Contact information is below.
Please considerately express to him your desire that Kraft Foods withdraw its corporate sponsorship of Gay Games VII.
I don"t think moral-minded Americans understand the potential power that we wield. I believe we can make a real impact on Kraft over the course of the next few days if everyone reading this column will take a couple of minutes to urge the company to cut off its support of Gay Games VII.
I urge everyone to take a stand for decency by participating in this national effort to defend traditional family values. In addition, I am calling on pastors across the country to urge their congregations this Sunday to get involved in this action. We must let Kraft (and other big companies that are watching this situation) know that we are holding them accountable for their actions.
Contact Information:
Roger K. Deromedi, CEO
Kraft Foods
3 Lakes Dr.
Northfield, IL60093
E-mail: rderomedi23@kraft.com
Primary Phone: 847-646-2000 (When calling, you will likely be transferred to a customer service representative who will record your personal information with the promise that your message will be passed on to Mr. Deromedi. Again, please be considerate when calling and simply express that you wish Kraft to withdraw support for the Gay Games.)
Fax: 847-646-6005
Jerry Falwellhas beensuch a disgusting, holier than though, self-rightous, hypocriticalblight on this country for so many years nowthatI don't care what it is; if he is for it,I am against it and if he is against it, I am forit.
I don't normally agree with Rev. Falwell , but Kraft really did shoot themselves in the foot with this one .
In supporting the lifestyle of perverts they are endorsing it as "normal" . This is no different to me than when I wrote Petco because of their affiliation with the HSUS . I object totheir decisionand won't shy away from making my feelings on the subject known. It does affect everyone when companies make decisions like this because it strengthens the position of the objectionable and waters down the public's perception of it . Kraft made a bad choice and they deserve to hear about it .
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I would say this goes beyond a simple endorsment into being a celebration of the gay lifestyle.
I don't understand a CEO allowing his/her company to become involved in such a thing, I would have though promoting/celebrating the gay lifestyle would have been something they wouldn't touch with a 10 foot pole.
Has the food market become so tight that a company can't survive without courting the gay consumer?
I don't understand the politicans wanting same-sex marriage, have the political races became so tight that a politican can't win without the gay vote? The closest thing to an endorsment I ever hear from the straight world is "I don't care what 2 consenting adults do in thier own home". I have yet to hear a straight person say "I sure will be glad when they get same sex marriage passed".
Why is it even on thier radar screen? How does the general populace benefit from the legalizing gay marraige? Where is the benefit? It would seem there is a much stronger arguement in favor of multipul spouses than same sex marriage. I can see where more than 2 money makers or more than 1 care-giver could be benefical. Once you go down the road of redefining what a legal marriage is then how do you tell other groups NO? What arguement do you use?
If you are basing your decision on it being adults choosing then how do you dismiss any affects on the children in the household? It is a scary thought to me to think of some of the "couples" I have seen it the gay-pride marchs raising children.
How do you say Yes to same sex marriage and still say No to adoptions into the marriages?
How does America benefit from promoting the gay life style?
I don't understand it.
Thanks
Mr-Pirk
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Jerry Falwellhas beensuch a disgusting, holier than though, self-rightous, hypocriticalblight on this country for so many years nowthatI don't care what it is; if he is for it,I am against it and if he is against it, I am forit.
Caldoc
Illogical reasoning stikes again.
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Jerry Falwell has been such a disgusting, holier than though, self-rightous, hypocritical blight on this country for so many years now that I don't care what it is; if he is for it, I am against it and if he is against it, I am for it.
Isn't that as close minded a statement as the ones you attribute to Jerry Falwell?
IMO - Kraft set themselves up for this. As far as I know there's no special unique "niche" of gay customers for Kraft products. This is a lifestyle endorsement. Kraft made a statement by supporting this event and people have a right to decide if they want to sho their support by buying Kraft's products - or not buying their products.
Ant
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Kraft and the Doctor
